Earlier this season, NFL Head Coach Sean McDermott credited Stefon Diggs with bringing "energy" to the Buffalo Bills offense and "a lot of intangibles" to the team. Diggs was caught on camera during a frustrating loss to Kansas City in Week 6, according to ESPN's Marcel Louis-Jacques,... CONTINUE READING
You could be featured in ADA 2016 marketing! Through March 31, the ADA is offering chances to attend this year's annual dental meeting for sharing the reason you enjoy attending. Here's how: Write the reason you attend on a piece of paper. Take a photo holding the paper. Post publicly on... CONTINUE READING
Last week the California Dental Association made life a little easier for dentists. CDA’s 2015 Sample Employee Manual provides a specific template that practices can incorporate into their own employee manuals. The “Social Networking” section of CDA’s Sample Employee Manual features... CONTINUE READING
Get a patient release form. Keep it short and to the point. Fred Joyal offers these two tips, among others, in a recent post on GoAskFred.com. The author of Everything is Marketing: The Ultimate Strategy for Dental Practice Growth, explains the appeal of well-produced video testimonials from... CONTINUE READING
If there exists a magic formula to becoming an overnight sensation, the creators of Braced-Lets must surely have it filed in their archives. Launched in 2011, the “bracelets for all ages, crafted entirely out of brand new, authentic orthodontic materials” received a meteoric rise to celebrity... CONTINUE READING