You could attend a dental trade show pretty much every day of the year, but that won’t last. A new era is coming to the exhibition halls — and that might be a good thing.

Industry experts, including Catherine Mills, Director for the Annual Meeting and Council on ADA Sessions, and Fred Freedman, VP of member services at the DTA, among others, discuss the topic with Abigail Ronck in a report for Incisal Edge dental lifestyle magazine.

Find out how the Internet, the Great Recession and “a new generation of digitally savvy dentists who prefer buying products and earning continuing-education credits online – and want weekends off to spend with their family,” factor in to the equation: https://viewer.zmags.com/publication/054b0ba3#/054b0ba3/66