Pre-pandemic, savvy health professionals were already learning a new skill that combined the internet, YouTube, and search engines. BUT—as the pandemic and COVID-19 infections grew, so, too, did the time we were spending on our smartphones. Healthcare content creation increased exponentially,... CONTINUE READING
Virtual Smile Consults. Practice insight. Answers to burning questions ("Is dental school worth it? Do you need to use mouthrinse? How often should crowns be replaced?") Even daily skin care routines. Dr. Joyce Kahng @joycethedentist, one of Incisal Edge's 2019 40 Under 40 honorees, offers all... CONTINUE READING
National Survey Reveals Online Marketing Trends of Dental Practices ProSites, a leading provider of dental website design and online marketing solutions, announced findings from its second annual Dental Marketing Pulse report survey that uncovers marketing trends, objectives, and strategies of... CONTINUE READING
There's no standing still, according to Dr. Politimi Mantzouranis. "If you don't embrace science and technology, you're going backward," said the first female General Dentist in Frederick, Maryland, during a recent chat with Incisal Edge dental lifestyle mag. For Dr. Mantzouranis, not... CONTINUE READING
Posts on a business Facebook page as well as Twitter and Instagram show employees involved in community events such as walks for charities. This shows Benco Dental “cares and wants to give back” and also lets others know how they can get involved, said Rachel Pugh, spokeswoman for the largest... CONTINUE READING
Last week the California Dental Association made life a little easier for dentists. CDA’s 2015 Sample Employee Manual provides a specific template that practices can incorporate into their own employee manuals. The “Social Networking” section of CDA’s Sample Employee Manual features... CONTINUE READING
Dentistry and social media in the mix to bring resolution to a nearly 40- year crime. According to fbi.gov, a reward of up to $100,000 is being offered for information leading directly to the arrest of William Bradford Bishop Jr., a highly intelligent former U.S. Department of State employee... CONTINUE READING