Yong-Jing Wang and Ethan Schur, who designed the Grush Brush, a gaming toothbrush, recently launched its crowdfunding campaign on Indiegogo. It’s more of a third of the way to its $50,000 goal.

Although the games aim to make brushing fun and teach kids crucial brushing techniques, anyone can benefit from its built-in motion sensors.

Grush is working with Threadbare Games to produce the first round of mobile games on iOS and Android platforms: Monster Chase, Toothy Orchestra and Brush-a-Pet, according to wearableworldnews.com.

The toothbrush uploads data to the cloud so parents – or dentists – can receive updates on brushing activity and stats from a score called the “Grush Factor.” Factored in: accuracy, duration and angle of the bristles towards the gum line.

According to the report, the first 250 people to support can secure one Grush Brush and an unlimited subscription to Grush Cloud Games for $30. Supporters can expect their Grush Brush to ship March 2015.

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