By Chuck Cohen/ Managing Director, Benco Dental

Last week, I was privileged to visit with Dr. Shahram Moghaddam in his Weymouth office, just south of Boston.  Outside, it was cold and icy; inside, it was sunny, because Dr. Moghaddam’s enthusiasm for his practice, and dentistry in general, is infectious.

Dr. Moghaddam owns several dental offices in the Boston area, and he’s getting ready to invest in digital technology.  He understands that he’s got to invest in his businesses in order to continue attracting patients and the dentists who will serve those patients.  Even better:  he’s confident that these investments will pay off with more satisfied patients, improved patient care, and better financial results for his practice.

As we emerge from the Great Recession, it’s more important than ever for dentists to invest in their businesses.  Those who do, will prosper — those who don’t run the risk of being left behind.

Thanks to Dr. Moghaddam for making Benco part of his dental team, it’s an honor for us to deliver success, smile after smile to him and his team.